Deep down, you know you’re meant for more…




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let me guess…

  • You know there has to be more to life than this

  • From the outside you appear successful (the career, the partner, the kids, the social life) but still feel like something is missing.

  • You’ve had a wake-up call (divorce, health crisis, major burnout in your career or in your life) and you know something has to give.

  • You feel guilty for still wanting more. Shouldn’t you just be happy with what you have?

  • You’ve read TONS of articles on how to find your purpose, destiny, higher calling...and it's dragging. you. down. because you still can't figure yours out.

  • You take comfort in anything that will numb your feelings - hello wine, Ben & Jerry’s New York Super Fudge Chunk, a new outfit or pair of shoes (I see all those Amazon boxes outside your door!!)

  • You’re always waiting for the next “big thing” - the vacation, relationship, the fun-fueled weekend

  • You know you’re wasting your precious gifts by not doing the work you were put on earth to do .

What my clients are saying…

As Seen In…

Discover Your Life Purpose
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You’re ready to…

  • Finally discover your true life purpose - imagine waking up knowing you’re crystal clear on your reason for being - you can STOP searching and START doing

  • Earn MORE money doing what you really LOVE - with the added bonus of it not even feeling like “work”!

  • Quit that 9-5 and step fully into your “life’s work”

  • Bring more love, money, passion, adventure, and FREEDOM into your life (think weekends away with your family or that soulmate you’ve been calling into your life)

  • Cultivate deep connections with people who “finally get you” (i.e. girls snowboarding trips by day, oracle card pulling by night with REAL - not surface - conversations)

  • Create abundance and success in ALL areas of your life ($$ for vacations, weekly massages, or only having to work 4 days per week)

  • Break free from the emotional baggage that’s been tying you down - (bye bye fear, anxiety, frustration, depression)

I reached out to Erica because I was at a crossroads in my life. I wanted to get absolute clarity on what my life purpose was before investing anymore time and money into a dream I had previously pursued.

While working with Erica is that I discovered my purpose, not just within my career but in my life. I am 100% clear on how I meant to be of service in this lifetime. I’ve stepped into owning more of who I am and sharing it with the world. I also started my dream business.

For everyone thinking about working with Erica, go for it. The best of part of working with her is learning all the knowledge she posses around building a successful business. Erica set me up for success. I walked away with a concrete action plan that will serve my business indefinitely.
— Carrie Holt
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I was the girl who did everything “right”. I did everything my parents and society had told me would give me success and happiness. Until I got to the other side. In the daily grind of my career I realized this isn’t at all what I wanted. I was unhappy, felt like I was settling and couldn’t believe this was my life at the age of 27.

It wasn’t until I found Erica where I felt like I found my place. Within a short 10 weeks I was able to discover my true purpose and finally say yes to my dream career. Working with Erica was incredible to say the least.

Now I am starting a new chapter and continuing to work with Erica individually to create and build my dream business. I highly recommend Erica to help you discover who you are and what you are meant to do. She has truly helped me find myself and my purpose.
— Liz Pessaran

Awaken Your Purpose

This life-changing 10-week group coaching program will guide you to be crystal clear on your life purpose, and 100% clear on a new career or business that’s fully aligned with your purpose, so you can finally earn a living doing what you absolutely love… what you were put on earth to do.

In this life changing program we…

  • Get 100% clear on what your life purpose is

  • Become 100% certain on a career or business that’s fully aligned with your life purpose

  • Heal what needs to be healed (bye bye self-doubt, lack of confidence, self-sabotage, fear)

  • Find your MAGIC again so you can be on FIRE in your career, and in your life

Some more kind words…

...A brilliantly gifted soul who is making a difference in the world....By sharing your gifts, talents and blessings with others you create a flow of positive energy whose impact is profound.

this program helped leslie listen to her intuition…

Discover My Purpose

my purpose here on earth is to get you to that place.


Through this program, I became clear on my purpose and so much more in all aspects of my life.

I am very grateful to Erica and blessed to have her walking beside me on this amazing discovery and journey.

She guided me to connect with myself on many deeper levels and be true to myself along the way, which can be difficult.

My best advice to anyone thinking of working with Erica is love yourself enough to invest in yourself, there is only one you and the world is waiting for you.
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“I met Erica at a time of deep healing from a traumatic past when I was figuring out how to walk in freedom, peace, and clarity of purpose instead of pain and fear. I wanted to work with her because I loved her kindness, enthusiasm, and expertise and felt safe with her.

Throughout this program I finally felt I “found” myself and saw myself for the first time in years. I feel connected to myself, grounded in my own value system, and clear about my purpose and my plans moving forward in my business.

Erica made this daunting process an adventure. She removed the confusion and distraction and helped me see that I was my very best advocate, guide, and cheerleader all along. I’m so excited to be starting my soul-aligned business!”

Hey there - I’m Erica. 

I'm an international Life Purpose Coach and I fully believe each and everyone of us has a purpose - it’s why we’re here!

We all have our own unique gifts, talents, skills, only WE can share with the world.

If you aren’t fulfilling your purpose, not only are you doing yourself a disservice, you’re doing the world and those you’re meant to help a disservice as well.

I 100% know my purpose is to help you live yours.

But it hasn’t always been this way.

For YEARS, I was lost beyond lost. I was freaking miserable.

Without knowing our purpose, it’s easy to wander aimlessly through life instead of following our North Star.

Without purpose, it’s easy to achieve remarkable success, yet still feel like something is missing - like life is passing us by.

Before I Discovered My Purpose…

  • I dreaded Mondays and lived for the weekend

  • Nothing could hold my attention for long - a job, a boyfriend, a city, you name it - I left it (over and over and over again)

  • I was burnt out in my career and in my life (my to-do list exhausted me)

  • I knew anxiety and depression like no other

  • I warmed up in the morning with coffee, and cooled down at night with wine

  • I used food as a way to fill myself up and make me “feel good” (hello Ben & Jerry’s)

  • My life looked pretty fabulous on the outside, but I was f’ing miserable, lost, and alone on the inside.


I felt trapped, stuck, chained to my career, watching my life pass me by. I was angry that I wasn't living the life I knew I was meant to live, and I sure wasn't doing what I loved every day.

I felt like I was wasting my life away. But I had no idea what to do or how to fix it. It seemed to overwhelming to know where to even start. 

I was so jealous of people who were following their hearts, earning a living through their passions, living a life of freedom and adventure, and absolutely loving their lives.

It killed me to the point where I couldn't even look on Facebook and I closed down my Instagram.

It left me with a feeling of deep sadness (and let's not even talk about the anxiety!).

Why? Because I knew I was meant for more. Because I was not fulfilling my purpose and I knew I was settling in my career, and in my life.

Finally I hit rock bottom. I hired a coach, got crystal clear on my life purpose - and that's when everything changed.

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When we’re clear on our purpose…

  • We feel 100% confident in who we are, what we stand for, where we’re heading

  • Inner peace replaces the need to seek approval from others

  • People in our lives sense a “new you” - someone full of passion, motivation, confidence - a person with a mission

  • We’re engaged in life - with our kids, our partners, our family

  • Fulfilling our calling - doing the work we were put on earth to do

  • We’re choosing love over fear, lightness over dark

  • Our lives are being guided by something greater than ourselves

Desperate need for clarity led me to Erica. I was over corporate and craved variety, freedom and creativity in my life.

Through working with Erica, I figured it out!! My purpose, my “thing”.

My life is authentically ME. I am excited about the future and feel like I’m one of those people I used to roll my eyes at. You know, the ones who say “Do what you love and you’ll never work a day in your life.” Yep. I’m one of them now.

Waiting is the worst decision you’re making. DO IT NOW. The investment is a down payment on changing your life.
— Jill Andersen
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When I found Erica, I no longer wanted to continue the struggle of the corporate grind. I had tried several times owning my own business, but I kept sabotaging myself!

Since working with Erica, I’m clear on my life purpose and am finally creating a business plan and taking ACTION on it! Erica helped me to know that I CAN do this. It’s not too late for me and I am put here to do Divine work! Through this program, you KNOW that you can achieve your dreams because Erica did too and she will show you how!

If you have any inkling that you are meant for something bigger and better, then you absolutely must have Erica as your coach!
— Anji Kat

“I’ve felt stuck working in television as producer for 10 years with seemingly no way out. I didn’t know what else I could do as far as work, but I knew I had to make a change. I was really unhappy and out of alignment. I knew I needed to awaken my purpose and that’s when I got in touch with Erica.

While working with Erica, I found my true calling to be a healer. I’m clear on what my purpose is and I trust my intuition more. The career change I was trying to find for five years, I was able to find within months of working with Erica.

The best part of working with Erica is that she asked questions that invoked my soul to wake up. There was never any judgement with my answers and she helped me dig deep. The beautiful thing is these answers were within me the whole time, I just needed some guidance to unlock them. Erica really helped me to awaken my purpose.”
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Since figuring out my life purpose I:

Life On Purpose

Moved countries (twice).

Spent a year backpacking and volunteering around the world

Launched a super successful international coaching business and QUIT MY 9-5

Married my beautiful husband and had two gorgeous babies

Earn more money than ever before

Travel the world speaking and holding workshops

Found my tribe - my sacred sisters who finally “get me”

Healed my unhealthy relationship with food and fell in love with ME

Am the healthiest I’ve ever been and look better at 38 than I did at 23

Feel complete after a lifetime of feeling restless and lost, and it’s fucking amazing.

Awaken Your Purpose Erica Carrico

So what does this mean for You?

Every day I help people just like YOU to finally live the life you were destined to live and have the impact on the world YOU are meant to have!

Your life has a purpose.

Your story is important.

Your dreams count.

Your voice matters.

You were born to make an impact.

If this resonates with you. If you can relate to any of what I’ve said…

It’s time to step up and awaken your purpose.

The world needs you.

The real, raw, beautiful, incredible, you.

It’s time. It’s time to AWAKEN YOUR PURPOSE. 



Do you know you’re meant for more but you just don’t know what or you can't see a way to get there?

Believe me, whatever it is you want in life (even if you don't know yet), you can have, and sooner than you think.

By all measures and appearances I am a bona fide success: Career, 401K, House, Car, you get the idea. For whatever reason I started feeling as if I were missing something, afflicted with this low level hum of dissatisfaction and anxiety. Enter Erica Carrico. For me, Erica’s Awaken Your Purpose group coaching program ushered me through personal journey I had the pleasure of taking alongside and with the support of an incredible group of women.

Erica’s program challenges us to look inside, to take the time to listen to our authentic selves in order to understand what it is that we are truly meant to do in this life with our innate gifts, talents and personalities. Erica helped me reveal that there are so many ways I can bring my gifts to bear in the career I’m in now and in my current relationships. After ten weeks, I know myself better, I have so much more mercy for myself and I have realized that happiness is found in the present moment by showing up in my personal and professional relationships as the best version of myself. As a bonus, I’ve made some lasting friendships with some wonderful women. Thanks Erica!!


Adventurous, fierce, and compassionate are just a few words I would use to describe Erica.

But being a woman who walks her talk and lives with complete integrity, she is more than that.

Erica is a game changer, a force that has not only the tools to completely unleash your purpose, but most importantly, the spirit and energy to effectively and completely change lives as well.

If you’re looking for a coach, my advice is that you want someone who shows up into their own world in a powerful way, not just tells you to... And if you’ll take my advice, Erica is absolutely that coach.”
— Travis Barton
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Awaken your purpose

Erica Carrico

 This Group Coaching program is for you if:

  • You're ready to discover your life purpose

  • You’re ready to find a career (or business!) in alignment with your purpose

  • You're ready to have the impact you’re meant to have in this world

  • You’re ready to remember WHO YOU ARE and own WHY YOU’RE HERE

  • You’re ready to live a life full of passion, purpose, and freedom.

  • You're ready to ditch the self-doubt, the lack of confidence, and OWN your power

  • You're ready to go from being frustrated, overwhelmed, and confused, to fulfilled, inspired, and on fire in your career and life again

  • You’re craving a sisterhood of soulful women to connect, grow, and walk this journey with.

How does awaken your purpose work?

Awaken Your Purpose is an online group coaching program that can be taken from anywhere in the world!

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  1. Over 10 weeks I’m taking a handful of spiritually-minded women/sistas/rockstars through the process of getting super clear on their life purpose.

  2. Weekly live group calls via Zoom (these are high-vibe, value-packed coaching calls)

  3. Private FB group where we’ll all support each other through the 10 weeks and beyond (life-long friendships have been formed here!)

  4. If you can’t make some of the calls, no need to stress (we all have lives!). All calls will be recorded and uploaded to the FB group for you to listen when you’re free.

  5. Sacred sisterhood of women - this piece alone is worth it’s weight in gold. You'll all be going through this together! You’ll support each other, hold each other accountable, inspire, and walk this journey side by side.

this program is helping people make huge transformations…

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What’s included:

          • 8 x 90-minute Live Group Coaching calls with Erica

          • 4 Expert INTERVIEWS - you’re NOT going to want to miss these! These industry experts will help you break through self-sabotaging habits such as binge eating, self-doubt, and lack of confidence, + teach you how to reconnect with your soul, how to reprogram your subconscious to rid lifetimes of emotional wounds and baggage

          • 10 weeks of Coaching, support, and guidance from Erica

          • Weekly workbooks with foward-moving action items to ensure you’re integrating what we learn into your life for maximum results

          • Unlimited access to Erica to answer all your questions inside our private Facebook group

          • A community of incredible, like-minded, supportive, sacred sisters who are walking this path with you

          • A reason to pop that bottle of champagne at the end of the program - you will be celebrating!

            VIP OPTION:

            *Voxer Support throughout the program for personal access to Erica (think walkie talkie between the two of us!)

            *2 Private Coaching Sessions anytime during the program. This is designed to help you work through anything you’re struggling with and find clarity to move forward with ease

Ready to Awaken Your purpose?

We are currently in session - however enrolling NOW for next round starting October 10th, 2019!

*limited spaces available so reserve your spot ASAP by clicking the link below:

what girls in the program are saying…

Thank you for pushing me, fueling me, loving me and helping me!
This morning I woke up with a bit of a renewed sense of belief in myself and confidence. That I can do anything as long as I believe in me.
I just finished a coaching series with [Erica], and it was amazing. She is the real deal, and will totally help you out. Now GO!

 Are you ready to Awaken Your Purpose?


Seeking Erica’s support was a no brainer. I had no idea what I wanted to do with my life, or what my purpose was. Through this program, I unveiled that I am here to spread love and light through yoga and Reiki and am well on my way!

Knowing I am pursuing my life’s purpose from here on out has made me so confident in myself!

Erica’s genuine authenticity speaks to my soul. Our work together was the breeding grounds for me to tackle my big dreams and make them my reality.

I truly cannot say it enough - give yourself this gift - awaken your purpose.
— Amber Feldmann
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I have been asking the question ‘what is my purpose?’ and searching for the answer off and on for many years. I had come to a few aha moments but mostly figured I just didn’t have a purpose like others around me. You know a doctor, a writer, a speaker - bringing Big change to the world.

Then I went to a short presentation Erica was giving. I figured to try again to see what I might learn that I hadn’t already tried, read, years.

I signed up for Awaken Your Purpose and met some amazing women and best of all was able to for the first time in my life feel that pull and excitement that everyone else always talked about when they find their purpose. Mine may not change the world in a big way. But it will change me and my world and those I work with. And that’s more than enough for me! Thank you Erica for your ability to guide and give me tools to find my way to my medicine, my purpose, my gift!

Once you’re clear on your life purpose…

  • You’ll bring more love, money, passion, adventure, and FREEDOM into your life (regular vacations to exotic places, calling in your soulmate, working less to be with your kids, no more working to build someone else’s dream)

  • You’ll be able to cultivate deep connections with people who “finally get you” (this alone changed my life)

  • You have the power to create abundance and success in ALL areas of your life

  • Be free from the emotional baggage that’s been tying you down (you won’t don’t need that nightly glass of wine or to be eating a pint of ice cream every night)

  • Make MORE money doing what you really LOVE - imagine earning more money doing something you’re ON FIRE about

  • Be healthy down to a cellular level - no more criticizing yourself - that’s so last year

  • Find your sacred sisters or SOULMATE because you’re finally living life aligned with WHO YOU ARE

  • Have total confidence in who you are and what you were put on earth to do (no more thinking “i’m too old, too young, too fat, too skinny, not smart enough, don’t have enough time, not enough money - no more)

This program is for you if…

You’re stuck in a souless 9-5 and you want out.

You want to find a career or start a business aligned with your life purpose.

You’re tired of spinning your wheels bouncing from job to job, relationship to relationship, bottle of wine to bottle of wine.

You’re done pushing your dreams down inside.

You’re tired of not living your full potential.

You’re sick of constantly questioning what you are here for.

You're ready to embark on one of the greatest soulful adventures of your life and AWAKEN YOUR PURPOSE.

This program is NOT for you if you’re expecting someone else to do the work for you, you are not willing to take an active role in the coaching process, you’re not willing to try new ideas and ways of doing things, you’re not willing to be open, honest, and authentic, or you’re not willing to recognize your own limiting beliefs and take responsibility for changing them when in your best interest.    

Create some magic with me…

I swear you are magical. All of these things are happening since you came into my life.

Before working with Erica I felt lost, confused and unsure as to what my exact purpose is in life. I knew my current career path was leaving me feeling immensely unfulfilled but I couldn’t figure out how to change course or what that course should even be.

By working with Erica, the results have been two-fold. Not only have I realized my purpose, I have gained an incredible sense of self-worth and self-confidence. Because of that, I’ve finally taken the first step on my journey to step into my soul-aligned business and who I was always meant to be.
— Afsheen Shah
Afsheen Shah, Wellness Coach -

Afsheen Shah, Wellness Coach -


I’ll leave you with this.

You can either continue down the path you’ve been traveling down, and your life will stay the same. You'll keep spinning your wheels, stuck in the overwhelm, frustration, and self-doubt. Your dreams will probably just remain dreams.

Or you can choose to change your destiny. If we want our lives to be different, we have to DO something different.

Make a new choice. And pursue a new outcome, pursue your dream. 

Take my hand and let's go, sister

Not only will this change your life, but those who are IN your life….

Because you’ll finally be able to serve the world in the way you’re supposed to

You’ll have clarity and direction and finally be free to move forward

You’ll be happier and naturally bring more abundance, joy, peace, health, and love into all aspects of your life.

I hand on my heart, promise you.

Before I began working with Erica, I was stuck in the biggest rut I had ever been in. I lost all sense of what being me was. I was overwhelmed with my life and didn’t know how to fix it. 

I knew I needed help, not only with a career, but with life and I knew deep down that she could get me to where I needed.

Figuring out my life purpose and starting my soul-aligned business has changed my life in a way I never thought it could. 

I love, love, love Erica and everything that she has helped me accomplish. She opened my eyes to a whole new life and the freedom & happiness I had always hoped for. 

She helped me realize my purpose and I can honestly say that I am excited for my future! She lit a fire deep down inside me that had been burned out for a while.

If you are unhappy with how things are going for you or are, like myself, stuck in a never ending black hole, work with Erica. Do it now! You will not regret it!!
I remember that feeling, those moments when I felt angry and unhappy... I kept looking and searching until one day I met Erica and suddenly “the light” has turned on. It was clear to me at that moment that I needed some help and I couldn’t rely on anyone else I knew.

I started the program in January and learned pretty quickly my desire to start my own business.

During the first weeks, I had a chance to work on myself and structure an introspective work in such a way I have never been able to do. By the end of the program I was clear on my purpose, on track with a good part of my business plan laid out and momentum.

Erica is absolutely resourceful when it comes to advice (like all my new favorite books :) ) but her ability to speak-to-the-heart, I believe, is what makes her so special.
— Francesca Lucia
Before I met Erica I was fine, and that was just the problem, I was “fine”.  I felt like I was merely going through the motions of life and not enjoying it, could not be present in the moment, was always looking forward to getting the next thing over with, and I was a negative self-talker. 

Erica has this whimsical, sweet, caring way about her that she is able to pry off the “layers” we wear. For the first time, I was able to think about ME and what I really wanted, what I was made of and what I could do to control my destiny.  Erica is able to unlock what is already inside of each and every one of us, and then is able to cultivate those divine gifts (“original medicine”) into every day practice.

I am beyond thankful for crossing paths with her, as I look forward to seeing where my journey continues to take me in this life.
— Meg Gardner
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ready to join your soul sisters to

Awaken Your Purpose…

So YOU can live the life you were destined to live?

Yes I’m Ready!

*spaces are limited